Advantage: Communications Media & Entertainment (CME) Providers
There was a time when one had to be the ‘manufacturer’ to sell a product or service -- not anymore. Today, leveraging the concept of ‘shared core competencies’, the world is all set to transform into a marketplace, where ‘customer-owners’ working with specialized service providers, and ‘customers’ are the only entities that matter.
Communications Media & Entertainment (CME) providers, thanks to the position they enjoy in the industry, are uniquely placed to ride this wave to the best of their benefit, since communication links are slated to become the backbone of every transaction in the next 8 to 10 years.
As CME providers embrace other services like banking, their BSS solutions will have to gear up with unquestionable capabilities to price and compute cost and profitability, offer specialized products and packages to customers (based on the multi touch points the customer will have, depending upon the multi services they use) and to process high volumes of data in real time.
As a BSS solutions provider having significant presence in multiple verticals including CME, Banking, Utilities, and Logistics and Transport, SunTec saw this happen as early as in the beginning of the millennium, and deliberately positioned itself as a multi-industry transaction pricing and billing company.
Today, as we continue to move ahead this path, we are uniquely positioned to bring to bear best practices from several industries to help CME providers profit from the cross–industry convergence. The future is not only about providing pricing and billing solutions for triple and quad play, but also for multiple services from as many industries, like banking over the telecom infrastructure of the CME provider -- all the while providing customer benefits based on the total value of the customer, over the multiple touch points.
At SunTec, we conceptualized and created our core solution, horizontal in nature and flexible enough to address the requirements of any transaction-based vertical. Operating within the overall architectural vision of our product and services, we leverage our decade-long experience and expertise in transaction pricing and billing across diverse verticals to deliver cost-effective solutions for our customers. We are perfectly positioned to offer our customers the best practices imbibed from multiple industries. Our products, services and solutions provide a comprehensive platform to our customers for measuring and monitoring transaction value, enabling tighter control on profitability.
This approach is leading us to the position, from where we can manage the next significant wave that will dawn on the world in the next 10 years -- we call it the ‘Appliance Model’ wave. Appliance Model is a solution in a box with the best pricing and billing practices from multiple industries packaged as a standard.
Our solutions echo two significant paradigms – ‘Fluid’ and ‘Solid’. Our mantra is Fluid Solidity. Our solutions are fluid enough to imbibe the best practices from multiple industries and unique customer requirements -- which, when delivered to customers, would be solid ‘Appliances’ that are customer-ready from the word ‘Go’.