Analyst Speak

Celent

Banking on Relationships: paving the way for relationship pricing, May 2007 - Jacob Jegher

"Banks that implement relationship pricing and product bundling will obtain a sustainable competitive advantage, increase their market share, grow deposits, build new relationships, and improve on existing ones. Competing banks will suffer a harsh blow and will be scratching their heads as to how to deal with being blind-sided by a game-changing strategy."

"Relationship pricing systems and the concept of relationship pricing must become mandatory and integral parts of day-to-day banking activities."

IT Spending in Financial Services: A Global Perspective, Dec 2007 - Jacob Jegher

"The drive for customer centricity will manifest itself in numerous types of implementations: customer profitability analytics, relationship pricing, and dynamic pricing (pricing based on specific market and/or customer factors)."

Neil Katkov

"With disparate IT systems coming together, as firms consolidate and continue to compete for customers, a dynamic pricing and billing system such as SunTec’s TBMS-F, is vital to customer loyalty enhancement and revenue optimization."