Analyst Speak

Gartner

Banks Must Invest in Payment Systems to Win Back Customer Trust, 21 May 2009 - Christophe Uzureau, Kristin R. Moyer

"Dynamic relationship pricing and rewards — Payment is an important input into the pricing tools that assist banks to:

  • Define more-granular pricing models to support new product and service packages
  • Design relationship rewards where customers are rewarded according to their use and the number of products they have with the bank."
Dataquest Insight: Value-Based Mobile Pricing Strategies That Build Loyalty and Grow Revenue, 27 August 2009 - Shaily Shah, King-Yew Foong

"The critical decision-making criteria for consumers, when taking up mobile services is pricing and perceived value. Therefore, value-based pricing plans targeted at specific customer segments have the best chance of success. The main aim of introducing value-based pricing, such as roaming offers and bundling plans is to reduce subscriber churn and build customer loyalty in mature markets."

"Pricing strategies tend to grab consumer mind share faster than most other differentiating strategies, so they can make a quick sweep through market share."

"Communication Service Providers are pursuing creative pricing strategies to protect their market share and differentiate their service offerings."

"Loan Portfolio Management Could Reduce Pending Credit Losses by 35%", 5 November 2009 - Kristin Moyer

"With an additional $1.5 trillion in pending toxic debt (loans and derivatives), proactively identifying and preventing default, optimizing the treatment strategy of loans in distress and accurately pricing asset-backed securities can make the difference between remaining liquid and bank failure.  Pricing analytics are crucial:

  • Pricing analytics for securities and insurance — value-based pricing for securities and insurance that includes risk factors, such as default risk, interest rate exposure and prepayment risk.
  • Pricing analytics for real estate owned (REO) property — value-based pricing for properties in REO."
Drivers of Commercial Customers' Banking Relationships, 5 Aug 2009 - Douglas McKibben

"Customers have a high level of satisfaction with functional capabilities and the service quality of cash management services; however, information consistency and pricing need improvement."

"Customers' emphasis on price and service quality as the primary reasons for leaving relationships suggests a lack of product or feature differentiation among providers' offerings."