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Dynamic Offer Management

Dynamic Offer Management

Grow and enrich your customer relationships by quickly launching highly personalized, contextual offers.

Why SunTec Xelerate?

SunTec’s Dynamic Offer Management on SunTec Xelerate is a cloud-based middle-layer platform that can easily integrate with the bank’s existing technology landscape. It provides a highly configurable offer management capability that enables customer choice, enhances customer relationships, reduces time and cost to market and propels growth through up-sell and cross-sell capabilities.

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Features of SunTec’s Dynamic Offer Management

Contextual

Helps to drive contextually relevant offers through the creation and provision of the right offers to each customer based on their choice and need

Multi-layered

Product, Bundle, Service and Benefit Offers for individual customers, accounts and dynamic sub-segments

Hyper-personalized

Exhaustive and rule-driven qualification and eligibility criteria drive personalized and contextual application of offers

Life Cycle Management

Quick offer roll-out and offer switching, periodic review and expiry management ensure the right portfolio of offers

Highly Flexible and Configurable

Easy creation and management of offers with intuitive UX for different personas

Automated

Insight and rule-driven automation of the entire offer management process

"Enable customer centricity with the right solution to each customer’s context and need"

Roll out contextual offers in real time with SunTec’s Dynamic Offer Management

Offer orchestration like never before: Manage the entire offer development lifecycle in real-time, from offer ideation via real-time customer transaction tracking, to simulation and testing, and finally offer fulfilment and tracking.
Roll out offers in real-time: Get an insight into customer behavior to roll out the right offers rapidly, thereby enhancing customer engagement and customer lifetime value and eliminating revenue leakage.

Benefits

Drive customer choice by offering contextual solutions

Reduce time and cost to market of specific offers and campaigns

Drive overall relationship value through a cross-bundle of offers and benefits

Improve the quality of revenue through automated management of offers including enrolment/de-enrolment

Improve offer quality and breadth by co-innovating with third-party partners

Empower front-end staff to service customers through specific and personalized offers

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