Dynamic Offer Management

Grow and enrich your customer relationships by quickly launching highly personalized, contextual offers.

Why SunTec Xelerate?

SunTec’s Dynamic Offer Management on SunTec Xelerate platform is a digital innovation middle layer that can easily integrate with the bank’s existing technology landscape and provide a highly configurable offer management capability that enables customer choice, enhances customer relationships, reduces time and cost to market and propels growth through up-sell and cross-sell capabilities.

Features of SunTec’s Dynamic Offer Management


Creation and provision of the right offers to each customer based on their choice and need


Product, Bundle, Service and Benefit Offers for individual customers, accounts and dynamic sub segments


Exhaustive and rule-driven qualification and eligibility criteria drive personalized and contextual application of offers

Life Cycle Management

Quick offer roll-out and offer switching and periodic review and expiry management ensure the right portfolio of offers

Highly Flexible and Configurable

Easy creation and management of offers with intuitive UX for different personas


Insight and rule-driven automation of the entire process

"Enable customer centricity with the
right solution to each customer’s
context and need"

Roll out contextual offers in real time with SunTec’s Dynamic Offer Management

  • Offer orchestration like never before: Manage the entire offer development lifecycle in real time, from offer ideation via real-time customer transaction tracking, to simulation and testing, and finally offer fulfilment and tracking.

  • Roll out offers in real time: Get an insight into customer behavior to roll out the right offers rapidly, thereby enhancing customer engagement and customer lifetime value and eliminating revenue leakage.


Drive customer choice by offering contextual solutions
Reduce time and cost to market of specific offers and campaigns
Drive overall relationship value through cross bundle offers and benefits
Improve quality of revenue through automated management of offers including enrolment/de-enrolment
Improve offer quality and breadth by co-innovating with third party partners
Empower front end staff to service customers through specific and personalized offers

Reduce operational and revenue risk through end-to-end automation

Discover the value customer-centricity brings to your business with our Whitepaper!

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