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Are you Missing Revenue Opportunities with Your Existing Customers?
Use Current Account Offers to Gain Customers and Deepen Relationships

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Banks face stiff competition on many fronts –from challengers with nimble systems to innovative ideas.  If banks are to remain relevant and competitive, they must act now. There isn’t time to wait for a complete technology upgrade.

In this Point of View, we will look at an example of how major banks can respond today to the competition and constraints that threaten their business.

In this Point of View, discover:

  • Personal current accounts (PCA) and how banks offer incentives to attract new PCA customers
  • A use case on how PCA offers for card customers can help add £71M in annual revenue
  • A glimpse into our survey and what customers had to say about switching PCA providers

PoV_Are you Missing Revenue Opportunities with Your Existing Customers_28 Jul

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