Xelerate® helps enhance customer relationships and operational efficiency through differential and automated pricing
Most corporations have challenges maintaining an ROE with existing pricing structure in the current times. More so with customers becoming digital and thereby having more choices. Adding to this, competition has increased from large tech firms. To increase stickiness, pricing needs to become more context-specific with dozens of parameters coming in to play. However, this would also increase the complexity of pricing operations.
More than 65 companies have used Xelerate® to enable differential pricing in real-time based on several parameters to provide them with context-specific offers at the right time and location. By analysing customer and transaction data in real-time business users and applications are equipped to implement, simulate and launch multiple pricing strategies that help the organisation achieve its business objectives.